Hi guys,
Bit of mis-information in this thread. May I lay some facts down:
Amazon have slowly been exposing different ways for third party devices to access Amazon Music.
API to Amazon Music.
- manufacturer has to recreate the user experience of Amazon Music app.
- Very limited API, so UI that can be implemented is very ‘yesterday’ and doesn’t match expectations of a modern streamer.
- Easy to gain access to this API
- some smaller manufacturers do this via the Airable radio service which abstracts the api onto an even more abstract api.
So technically it gives a tick in the box that it supports Amazon Music, but it’s pretty poor to use.
Amazon MRM stack
- Manufacturers integrates the Amazon atreaming eco-system into their products.
- Streamer is then a native Amazon device on the network
- Can cast direct from Amazon app, multiroom sessions, works with Alexa (properly - not limited hard coded skills).
- it’s like having an echo-dot built into your streamer
However, Amazon have been very slow to release code that supports Amazon HD to third parties using this method. Also certification is really tough.
If Naim go for it we will go for the MRM solution as we are big enough manufacturer to do it. and technically it’s the right way to go.
On a public forum we can’t comment our future plans, but just wanted to clarify that not all Amazon integrations are the same, and spending good money on a poor implementation is not the way to go.
Best wishes
Steve Harris
Software Director
Naim Audio Ltd.